Market to Japan / Marketing in Japan

Expanding to a new market is always a little scary. And when that new market is a different country, the uncertainties can seem overwhelming. For many years, large companies have used marketing consultants to help research their intended market, develop the necessary connections and help make the process of doing business in Japan seamless. We make that consulting expertise available to small businesses, too.

Japanese Marketing Consultant

At Market to Japan, our specialty is consulting with small businesses that want to market and sell their products in Japan. We find out about your business and tailor our services to meet your specific needs. Market to Japan provides a full range of services to help expand your business in the Japanese market.

		Listen to your needs and concerns
		Understand your business
		Conduct market research
		Evaluate your product and how to modify it for the Japanese market

		Identify partners
		Set up meetings
		Research legal and regulatory issues
		Translate and localize marketing materials
		Create a plan to accelerate market entry

Localize your Product

We’ve all seen examples of poorly translated instructions or marketing materials. They get attention—but the wrong kind. That’s why translation alone is not enough—your products and your marketing and sales materials need to be localized for Japan. Often just a small change makes the difference between being effective and being forgotten (or being remembered for the wrong reasons). With extensive marketing experience in Japan, our consultants can help you tailor your product and collateral for the Japanese market.

Introductions

Knowing the right people is essential for doing business in Japan. We can help you make the right connections, with the assurance that your partners are reliable and trustworthy.